Broadway Your Way: ATG Detroit Brings Flexible Theater Packages!
The curtain is rising on a new way for theater lovers to experience Broadway in Detroit, thanks to an exciting new opportunity from ATG Detroit! The Broadway Your Way package gives audiences the flexibility to create their own theater season by selecting three or more shows from a lineup of acclaimed Broadway productions, with ticket prices starting at just $27 per show, plus applicable service fees.
This customizable package features an exciting mix of musicals, theatrical hits, and quite a few Tony Award-winners, including The Notebook, Maybe Happy Ending, The Great Gatsby, BOOP! The Musical, Operation Mincemeat: A New Musical, and Death Becomes Her. Theatergoers can also add onto packages the season extras, Oh, Mary! and Water For Elephants, giving fans even more opportunities to enjoy some of Broadway’s most talked-about productions.
Beyond affordable pricing, Broadway Your Way offers several exclusive benefits designed to enhance the theater-going experience. Members receive reserved seating for every performance they select, along with the flexibility to exchange tickets for another performance of the same show for a reduced fee if plans change. Subscribers will also gain access to pre-sale opportunities for additional ATG Detroit productions and receive first priority to become full-season subscribers for the 2027–2028 Broadway in Detroit season after current subscribers renew.
The package is ideal for both longtime Broadway fans and newcomers looking to experience live theater without committing to a traditional season subscription. With the freedom to choose favorite productions while enjoying subscriber-style perks, Broadway Your Way offers a convenient and budget-friendly option for audiences of all ages.
Balcony seating for Water For Elephants is available starting at $27, though prices vary by seating location and ticketing service fees apply. For Detroit-area theater enthusiasts, Broadway Your Way offers a flexible path to enjoying some of Broadway’s biggest productions while tailoring the season to individual tastes.
Find out more about Broadway Your Way from ATG Detroit! Does this new way of attending theater here in Detroit make sense for your lifestyle? Plan on checking Broadway Your Way out? Share your thoughts on social media and tag @bsb.insider to continue the conversation!
ATG Detroit’s 2026/2027 Broadway Season with Amber Rasho | The BSB Podcast
